Living labs and industry engagement for sustainable soil health

Living Labs are dynamic innovation ecosystems that facilitate collaborative, user-driven solutions in real-life settings. The private sector's active engagement unlocks benefits like access to a unique testbed, co-creation opportunities, and accelerated innovation cycles.

This webinar is co-organised by Nati00ns and Business MED and emphasizes the essential role of private sector participation in Living Labs, covering resource allocation, market validation, and user-centric innovation. Private sector involvement is paramount for the success of these ecosystems, providing vital resources, expertise, and investment. Attendees will gain valuable insights into how this collaboration leads to accelerated growth, enhanced market competitiveness, and the development of innovative solutions that meet real-world needs. 

Practical information 

This webinar is free, but registration via this link is mandatory. This webinar is part of a compelling series of six European-wide events organised by Nati00ns, which are conducted entirely online, featuring impactful introductions to specific topics by esteemed keynote speakers and real-world practitioners. 

The EU Mission: A Soil Deal for Europe is one of the priority topics of ERRIN's Bioeconomy Working Group. You can read more about the work conducted on this dedicated webpage.